Social Media Optimization is a Part of Search Engine Optimization

As SEO experts, we can tell you that these days a big part of SEO is SMO. Now you know that SEO stands for Search Engine Optimization, but what is SMO? SMO stands for Social Media Optimization.

We have talked plenty about some of the more well-known social media sites like Facebook, Twitter, YouTube and LinkedIn. Perhaps you already use those or have never felt that these social media site were for you.

That is okay because there are so many sites out there and you may find that one of the lesser known ones will work well to promote your business and improve your site search engine positioning .

If your business has a spokesperson or a very charismatic leader, you may want to focus your social media campaign on that person, letting people get a glimpse into their everyday work life. Many of these sites connect to and allow you to share updates with Facebook, LinkedIn and Twitter.

Here are some social media marketing sites for you to consider:

Vimeo- This is a community where people can share videos

Flickr- Lets you share photos. You can refer people to Flickr pages via your website or another social media site like Twitter or Facebook.

FourSquare- This site lets you connect with friends, find out where they are, tell them where you are, earn points and get special badges when you discover new things.

Gowalla- This site lets you inform your friends where you are and then you can earn rewards.

Loopt- Keeps you informed about what is going around you and allows you to connect with people you haven’t met yet so you can make new friends.

PlanCast- This resembles FourSquare Gowalla and Loopt, except that instead of telling people where you are, you are letting people know where you plan to be.